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TDKR – The Fire Rises Campaign

After the reveal of a sneak peak of Bane which included twitter photos of anyone who posted #TheFireRises, more of The Dark Knight Rises is being revealed and we can assume to say that the viral marketing campaign for this film...
by Dave Pehrson
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The Dark Knight Rises Trailer (Official)

Following the weekend hit of Harry Potter and The Deathly Hallows, Warner Brothers released the official trailer to “The Dark Knight Rises” and launched the official Facebook page to feature live updates. Watch the ...
by Dave Pehrson
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The Dark Knight Rises Bane

Two New ‘The Dark Knight Rises’ TV Spots

First, new posters released and now two new TV spots of The Dark Knight Rises was just released. These commercials give more hints and new scenes for the upcoming film. They emphasize a returning Batman who apparently has been ...
by Dave Pehrson
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Brilliant Dark Knight PR or Death of Heath Ledger? You Decide.

Last week, I turned in a PR case study to my professor and we began to discuss this in class. He did not accept my study and shot it down quickly before a real discussion could occur which leads to this question, “What ma...
by Dave Pehrson
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Entertainment
The Dark Knight Rises Catwoman Anne Hathaway

TDKR Catwoman Promo

Looking at The Dark Knight Rises campaign seems to be very quite. Because of the results of the viral marketing campaign of The Dark Knight, I have been keeping an open eye to report on anything that Christopher Nolan could be ...
by Dave Pehrson
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