In efforts to promote their product, the Lean Pocket brand has its own facebook page. They have viral video commercials that make no sense but for some weird reason, very appealing. Is it the food or the moments we share with Heidi? It really does not matter what the answer is, all I care about is the social media aspect of it-what kind of drugs the writer was on and is the campaign working?
Check out Lean Pockets facebook page for more “Moments With Heidi” videos.
[...] product. They decided to grab the audiences attention through a weird campaign entitled, “A Moment With Heidi.” Videos on Facebook would show a young woman in the Alps microwaving a lean pock while [...]