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March 5, 2011
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From Apple to The Suit – YOU DESERVE IT!

I have some making up to do. I bought my new MacBook Pro towards the beginning of February and then what did I see? Apple released a new MacBook Pro. I figured I would have a good opportunity to get the new one for one reason, my new pro had a faulty battery and could not hold a charge. I told the customer service rep that I would need to return my new MacBook Pro for repairs so I asked him if I could just return it and buy the newest pro that came out. They allowed it! I wasted no time, dropped in the mailbox, and returned home to my 1G MacBook Air which after 30 minutes of working on it, the hard drive crashed.

Talk about fantastic timing! I was left without a computer, unable to do my weekly “You Deserve It!,” and the mother of them all hit me. I was responsible to review my class’s individual PR projects and I was to combine it for a class PR campaign to be presented to Wasatch Adaptive Sports. It was due the following day.

I know, you are thinking, “Well Dave, you had all this time, why wasn’t it done before?” I did have the project close to completion, that’s not the problem. The problem was that I used Apple’s Keynote to design the campaign and everyone I know here only uses Windows computers — That’s The Problem.

I stayed up for half the night in a pure panic redoing the whole project. It wasn’t pretty but it got done.

This has to be a message from Apple to me so here it is… The Suit – YOU DESERVE IT!




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